 The global apparel market is always changing, attempting to adapt to customer trends and cultural differences. Chinese companies in the fashion industry have evolve their global role from providing textiles, to manufacturing for western brands, to today many Chinese designers are building their own brands. In addition, more and more western brands have adapted their designs for Chinese customers. So, what is the influence from Chinese customers on the fashion industry? What is the uniqueness of the Chinese fashion market? What are some trends of the Chinese consumers and what is the impact of those trends? Please join me to have a discussion with Rayne Reed on these topics. Rayne has 30 years’ experience in the fashion industry, has worked for Gap as Senior Director of Product Development and Buying in China, and lived in San Francisco, New York, London, Shanghai and Singapore. www.voiceamerica.com/episode/113612/growing-global-influence-chinese-customers-and-fashion About the Guest  Rayne Reed has crafted a career in the global business of fashion. She has over 20 years of experience in growing businesses, brands and teams across the world, and has lived in San Francisco, New York, London, Shanghai and Singapore. As a truly global citizen, Rayne is passionate about the connections of creativity and culture. Rayne is a committed advocate for the fashion industry and believes it can be a force for positive change and innovative evolution in the right hands. She has been in senior leadership roles in global fashion and apparel manufacturing managing revenues of $20M to $800M. She has worked in Gap for 15 years and her last role was Senior Director of Product Development and Buying in China. After that, she was Head of Design and Private Label Brands for a fast fashion eCommerce start up Zalora in South East Asia. Rayne has recently turned her focus to the study of social enterprise, sustainable design and the circular economy within the fashion industry.
 Going global is a survival strategy for many tech companies, and China is too big of the global market to ignore. If you are a tech company leader and are wondering if you should expand to the China market, what should you do first? And who should you talk with? Tim Lindeman, VP Operations for a Boston-based data analytics software company, Dimensional Insight, shares with us about his story of starting business for the company in China in 2006. There were mistakes made, lessons learned, and experience gained. With his 15 years’ experience of doing business in the China market, Tim and his partner wanted to help other leaders like them succeed in China, so they are launching a platform ChinaBiz Connect (www.chinabizconnect.com). Let’s hear from Tim about ChinaBiz Connect, why they started it, who can benefit from it and what you can get from this platform. www.voiceamerica.com/episode/113234/market-intelligence-and-strategies-for-tech-firms-going-to-china About the Guest  Tim Lindeman's China journey began in 2000, when he arrived in China unable to speak a single sentence of Mandarin. Tim quickly immersed himself in Chinese and landed a job at Yonyou, China’s largest ERP vendor, where he learned the inner workings of a Chinese software company. Later Tim joined Dimensional Insight, a data analytics software company, set up and run their China subsidiary. Through years of trial and error Tim and his team built up a sales channel and customer base, and the company is now a well-known brand in China’s healthcare IT industry. In 2012 Tim returned to Boston to take on additional responsibilities at Dimensional Insight and completed an MBA at MIT Sloan. He continues to oversee the China market for Dimensional Insight. Tim is also the host of China BizConnect, platform providing research and advice for tech companies who are considering doing business in China. Tim welcomes you to connect with him on LinkedIn www.linkedin.com/in/timlindeman/
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AuthorPTCG consultants are leaders, business consultants, corporate coaches, speakers, and trainers with years experience in the technology industry, both US and China. Archives
January 2020
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